Two bottles of Sidekix Dietary Supplements (Rise & Thrive and Overnight Hero) sitting on white rectangular prisms with bright orange background. Two bottles of Sidekix Dietary Supplements (Rise & Thrive and Overnight Hero) sitting on white rectangular prisms with bright orange background.

Our Story

Two bottles of Sidekix Dietary Supplements (Rise & Thrive and Overnight Hero) sitting on white rectangular prisms with bright orange background. Two bottles of Sidekix Dietary Supplements (Rise & Thrive and Overnight Hero) sitting on white rectangular prisms with bright orange background.

Why Sidekix Exists

For a long time, the story was simple: if you struggled with weight, you lacked willpower.

We believe that’s nonsense.

For many people, overeating isn’t a matter of discipline — it’s biology. Scientists believe our bodies were built for scarcity, that for most of human history, craving sweet, energy-dense food was survival, carrying us through lean times. Today food is plentiful and, in the case of processed foods, cheap, highly palatable, and energy dense. Some have advocated that educating people on what foods are “healthy” is the answer. If that were the case, there would not be experts in nutrition who admit there are times when they cannot control their cravings.

We believe that neither willpower nor education is the answer to this collision of biology and food supply. Satiety is.

That’s what makes GLP-1 medications such a breakthrough. They quiet the cravings. For the first time, millions of people can eat in a way their body can actually regulate — not by white-knuckling every day, but because the relentless pull finally lets up. For a lot of people, that changes everything.

For many, GLP-1 medications have been nothing short of miraculous. For others, the side effects have derailed them. The nausea, the fatigue, the constipation, the restless nights — they wear people down until they quit a medication that was working.

That’s the problem Sidekix was built to address. Targeted support, so the side effects don’t take away something that’s helping you. You’re the hero of your story. We’re just the sidekick.

headshot of person smiling, shoulder-length light brown hair, with tortoiseshell circular earrings and a white medical coat headshot of person smiling, shoulder-length light brown hair, with tortoiseshell circular earrings and a white medical coat

A doctor reviewed every formula.

Our medical advisor, Dr. Wendy Ketner, MD, reviewed and approved both Sidekix formulas before production.

Dr. Ketner studied at Yale University as an undergraduate, earned her medical degree from SUNY Downstate College of Medicine, and completed her internship and residency in general surgery at Beth Israel Medical Center in New York City. Her surgical experience includes bariatric (weight-loss) surgery, hernia repairs, and gallbladder and appendix procedures, and her research focused on the surgical treatment of gastric cancer, on which she co-authored a textbook chapter.

“Morning and evening side effects are different problems and need different support. Sidekix uses well-established ingredients at appropriate dosages targeted to the side effects I see most. I reviewed both formulas before production and was glad to approve them.”

— Dr. Wendy Ketner, MD, Medical Advisor